About Us

About ASP Marketing

We help startups achieve predictable, compounding growth through data-driven marketing and AI-augmented execution.

Our Story

From solo consultant to growth engine.

ASP Marketing was founded with a simple thesis: startups deserve the same caliber of marketing strategy that Fortune 500 companies get — without the Fortune 500 price tag. We started as a one-person SEO consultancy and grew into a full-service growth agency by consistently delivering measurable results. Today we serve 30+ B2B SaaS companies across North America and Europe, combining elite human talent with AI-powered systems to drive predictable, compounding growth.

Our Approach

Research. Experiment. Scale.

Our methodology is built on three pillars: deep research, rapid experimentation, and disciplined scaling. We start every engagement with a comprehensive audit — technical SEO, competitive landscape, ICP analysis, and channel opportunity mapping. From there we build a prioritized roadmap, run structured experiments, and double down on what works. Every dollar you invest is tracked from click to closed revenue.

Core Values

What we stand for.

Data-Driven Decisions

Every recommendation is backed by data. We measure, analyze, and optimize relentlessly so your budget works harder.

Radical Transparency

No vanity metrics, no black boxes. You get real-time dashboards, weekly reports, and honest assessments of what is and isn't working.

AI-Augmented Execution

We pair elite marketing talent with purpose-built AI systems to deliver agency-quality work at startup-friendly prices.

Long-Term Partnerships

We succeed when you succeed. Our incentives are aligned with your growth, not billable hours.

The Team

Meet the people behind the growth.

Oleg Kovalev

Founder & Partner

Growth marketing leader. Ex CMO at Costa Coffee. Scaled 4 startups (2 acquired). Sequoia/a16z-backed. Grand Jury of Effie Awards. Techstars Mentor. Wharton & MIT Sloan.

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